Skills & Competencies for Marketing Assistant I

Marketing Assistant I job profile

Book a Demo and Receive a Sample Job Profile

JOB SUMMARY for Marketing Assistant I

Coordinates and assists with the marketing activities of a product or business line.

JOB RESPONSIBILITIES for Marketing Assistant I

Uses simple marketing strategies and media (e.g., print, digital, customer events and trade shows) to launch and position products and services.

Marketing Assistant I SALARY RANGE

BASE 50%
$47,546
TOTAL 50%
$48,221
Job Level
A01
Job Code
SM15000267
Education/Degree
High School Diploma or Technical Certificate
Reports To
Supervisor or Manager

Marketing Assistant I Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Marketing Assistant I skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
BOOK A DEMO

9 general skills or competencies (Job family competencies) for Marketing Assistant I

1 Job Family Competencies – Advertising
Proficiency Level -1
Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Enters data related to priced advertising materials, orders, and revisions to our database.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Collects and compiles marketing and advertising statistics.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Handles all promotional marketing materials to generate detailed branding.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Integrates core annual marketing and advertising programs for each assigned account to increase profit.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Keeps abreast with the new trends and techniques in advertising to ensure business competitiveness and optimal growth.
See 4 More Skill Behaviors
2 Job Family Competencies – Brand Management
Proficiency Level -1
Skill definition-Strategizing and evaluating brands in terms of positioning and target customers to ensure products and services highlight the quality of the brand.
Level 1 Behaviors
(General Familiarity)
Explains the basic principles and concepts of brand management.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Participates in daily activities of brand management to provide best deals.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Handles day-to-day functions of brand marketing activities.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Defines and implements brand marketing plans for various products/services.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Designs brand strategies to drive volume and profitability.
See 4 More Skill Behaviors
3 Marketing Assistant I - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Marketing Assistant I
Proficiency Level - 4
5 Competency for - Marketing Assistant I
Proficiency Level - 5

7 soft skills or competencies (core competencies) for Marketing Assistant I

1 Core Competencies – Attention to Detail
Proficiency Level -2
Skill definition-Executing and completing a task with a high level of accuracy.
Level 1 Behaviors
(General Familiarity)
Identifies the procedures for making sure that results are mistake-free.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Processes limited amounts of detailed information with reasonable accuracy.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Processes large quantities of detailed information with high levels of accuracy.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Designs systems to help the team organize and track details and project progress.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Develops best practices for identifying and correcting errors, oversights, and omissions.
See 4 More Skill Behaviors
2 Core Competencies – Initiative
Proficiency Level -2
Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Explains how initiative helps in daily work.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Recognizes own strengths and minimizes limitations in taking initiative.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Proposes alternative ways to achieve the project's objectives.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Leverages strengths from one environment to apply them to another.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Cultivates team members' habits of self-motivation and self-management.
See 4 More Skill Behaviors
3 Marketing Assistant I - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Marketing Assistant I
Proficiency Level - 4
5 Competency for - Marketing Assistant I
Proficiency Level - 5

Summary of Marketing Assistant I skills and competencies

There are 0 hard skills for Marketing Assistant I.
9 general skills for Marketing Assistant I, Advertising, Brand Management, Digital Marketing, etc.
7 soft skills for Marketing Assistant I, Attention to Detail, Initiative, Multitasking, etc.
While the list totals 16 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Marketing Assistant I, he or she needs to be proficient in Attention to Detail, be proficient in Initiative, and be proficient in Multitasking.

It's Easy to Get Started

Get the precision you need to assess, hire, and develop top talent with skills and competencies – see how with a personalized demo.